Recreation specialists Wema Leisure and TenZer announce a new collaboration today. As part of this merger, Wema Leisure is acquiring TenZer's VakantieApp. With this, Wema Leisure strengthens its position as a specialist in app solutions, while TenZer creates the space to focus on AI innovations and online marketing for the sector as a strategic partner.
Joining forces for the recreation sector
The acquisition of the VakantieApp by Wema Leisure is more than a business transaction; it is a deliberate choice to strengthen each other's specialisms. Over the coming period, TenZer's apps will be migrated to Wema Leisure's advanced platform. As a result, recreation entrepreneurs will benefit from a uniform, high-quality technical foundation that is continuously being further developed.
Focus on technology and marketing
For Wema Leisure, the acquisition represents significant portfolio growth. “We are very excited to welcome the customers of the VakantieApp,” says Wesley Dubbink, owner of Wema Leisure. “Our Leisure App is fully designed for the ultimate guest experience, and we continue to invest in the technology of tomorrow. Through this acquisition, we can support even more entrepreneurs with a stable and innovative platform, while continuing to partner with TenZer regarding opportunities and possibilities in the field of AI.”
With this step, TenZer opts for a sharp focus on its core activities. John van Slooten, owner of TenZer, adds: “Developments in marketing and AI are moving at lightning speed. By transferring the technical management of the app to Wema Leisure, we can fully focus on what we do best: online marketing, web development, and implementing AI solutions that take hospitality to a higher level.”
Collaboration in the field of AI
The collaboration between both parties is immediately taking an innovative turn. Together with partner Leisure Logic, TenZer has started the development of an advanced AI agent that can be fully integrated into an app.
This technology enables guests to ask questions via an agent in the app, with the AI using information from the app as a source for direct, accurate answers. This addition to an app can reduce the workload at the reception desk while increasing the service level.
About Wema Leisure
Wema Leisure is a leading developer of app solutions for the leisure industry. With the 'Leisure App', Wema offers entrepreneurs a powerful platform to digitize communication with guests, increase revenue, and optimize the guest experience.
About TenZer
TenZer has been a specialized online marketing agency for the leisure sector for over 15 years. With a team of experts, TenZer helps campsites and holiday parks domestically and internationally achieve optimal returns through the use of online marketing, AI applications, and web development.
More information: www.tenzer.nl/wema