Cruise ships are known for offering a multitude of activities and entertainment on board. And the investment capacity is relatively large. In the battle for the most exclusive program on board, Regent Seven Seas Cruises chooses to offer presentations by knowledge experts, with which the guests return enriched from their cruise trip. Among the speakers are cultural historians, former ambassadors, diplomats and international correspondents.
“History and culture enthusiasts can attend interesting panels on board, led by opinion leaders and hosted by guest speakers who are well-known in their fields.”
A second line that is being further developed is exclusive performances by award-winning comedians, musical stars from Broadway and West End, and notable contestants from global TV talent shows.
A new dimension on board
Led by Daniel Bartrope, Director of Entertainment Operations and Enrichment for Regent Seven Seas Cruises, the refreshed lineup of guest speakers and performers follows the recent announcement of brand new production shows aboard the entire Regent fleet.
“The Regent enrichment and entertainment experience is enchanting and comprehensive – we put as much care and attention into our onboard programming as we do into our stunning itineraries and extensive range of excursions,” said Daniel Bartrope, Director of Entertainment Operations and Enrichment, Regent Seven Seas Cruises. “From former ambassadors and scientists to cultural historians and talented stars who have graced the West End and Broadway stages, this lineup perfectly complements the already unparalleled entertainment offerings aboard The World's Most Luxurious Fleet.”
This development ties in well with the theory of the Experience Economy of Pine and Gilmore. It describes the added value of products/services. A 'life changing experience' is at the top of the pyramid of services that offer added value. Cruise ships have the financial means to pay very exclusive speakers due to their enormous size and thus offer their guests a unique experience. The concept of offering knowledge as enriching entertainment is also possible on a more modest scale - where you do have to creatively search for distinctive speakers and subjects.
explanation Pretwerk.nl
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