Campers are a rapidly growing market segment, both in the Netherlands and in Europe. The offer for camper locations has so far been relatively undifferentiated. The Richard Martin company is developing a concept for holidaymakers who are looking for a little more luxury and comfort; Just like glamping, a luxury variant of camping has developed.
The idea for this camper location has already been developed and provides a strong basis. Together with you as a partner, concept developer Richard Martin BV wants to further fine-tune and optimize this concept so that it perfectly matches the wishes of the market and your unique vision as an entrepreneur. This means that you will not just adopt a ready-made plan, but will be actively involved in the further development process.
The market for camper holidays
The camper market is currently one of the fastest growing segments in the recreational sector, both in the Netherlands and abroad. In the Netherlands alone, the number of registered campers has increased explosively in recent years. With an increase of more than 30% in camper registrations since 2020, the popularity of camper holidays continues to increase. This trend offers an excellent opportunity to respond to the growing demand for quality camper locations.
Opportunities in the luxury segment?
Campervan prices vary enormously, which is an indication of the broad target group interested in campervan travel. On the one hand, there are compact, entry-level models that start at around €50.000. On the other hand, we see a growing market for luxury campers, whose prices can reach several hundred thousand euros. This variation in price ranges means there is huge potential for a diverse customer base, from families seeking their first RV experience to experienced travelers looking for luxury and comfort.
More information: www.richarddebruin.nl/beste-camperlocatie-2026